At PRAIA, our eyewear blends unique style with classic designs, offering high-quality frames for any occasion.
Inspired by sunny coastal regions, each collection is crafted with care to highlight beautiful frame designs that are
both stylish and timeless. We pay attention to every detail, ensuring that each pair reflects the laid-back, sun-
filled vibes we love.

Italian Acetate | Hand-made | UV 400 | Polarized

PRAIA sunglasses are handcrafted using premium quality Italian-sourced Mazzucchelli Cellulose Acetate or the
finest premium Bio-acetate. We don’t skip a beat when it comes to crafting our collections. We know the PRAIA
family lives by the sun, which is why we offer 100% UV protection with all our lenses, and our core flagship
designs are polarized reducing glare and keeping those delicate eyes safe. Our TAC and CR39 lenses are both
UV400 and offer 100% UV Protection, including polarized options too. 

Using only the best quality materials, we have handcrafted our frames to last a lifetime. Mazzucchelli Cellulose
Acetate sourced from Italy is the best of the best and used in the design of our sunglass frames giving it a unique
depth of colour. Mazzucchelli Cellulose Acetate is of natural plant origin and considered a sustainable and eco-
friendly material, rivaling other cheaper petroleum-based plastics and rubberized frames used in many other
eyewear brands. Unlike plastic and rubberised materials, Mazzucchelli Cellulose Acetate is more durable, doesn’t
easily snap and doesn’t disintegrate at the ends.

Bio-acetate | Hand-made | UV 400 | Polarized

Sustainable Luxury with Bio-acetate Frames

At PRAIA, we believe that style and sustainability should go hand-in-hand. Our frames are crafted from
innovative bioacetate, a cutting-edge material derived from renewable, plant-based sources. This eco-friendly
alternative to traditional acetate brings together the perfect combination of durability, flexibility, and aesthetics,
while significantly reducing our environmental footprint.

1. Eco-Friendly and Sustainable:
Our bioacetate is made from wood pulp and cotton fibers, ensuring that each frame is biodegradable and sourced
from renewable resources. This is a crucial step in reducing plastic waste and minimizing our impact on the
planet. At PRAIA, we’re not just about creating stylish eyewear, but about doing our part to protect the
environment for future generations.

2. Superior Comfort and Durability:
Despite being eco-friendly, our bioacetate frames offer all the high-quality benefits of traditional acetate. They are
lightweight, hypoallergenic, and designed for maximum comfort, so you can wear your PRAIA frames all day
without irritation. Bioacetate also provides an excellent level of flexibility, ensuring that our frames are not only
strong but also resilient to wear and tear.

3. A Unique, Premium Finish:
Each PRAIA bioacetate frame boasts a refined, luxurious finish that gives them a timeless appeal. With their
sleek design and rich, vibrant colors, our eyewear collection is the perfect blend of style and sustainability.
Whether you’re on the go or relaxing in your favorite café, our frames make a bold yet elegant statement.

4. Ethical Craftsmanship:
At PRAIA, we care deeply about the quality and craftsmanship of every pair of glasses we create. Our bioacetate
frames are manufactured with precision and care, ensuring that each one meets our high standards for both
durability and aesthetics. By choosing bioacetate, we align ourselves with brands that value craftsmanship as
much as the environment.

5. Stylishly Eco-Conscious:
Eco-conscious doesn’t have to mean compromising on style. With PRAIA's bioacetate eyewear, you can express
your personality through our unique designs, all while supporting a more sustainable fashion industry. Our frames
represent a bold step toward a greener future, without sacrificing the design and performance our customers
expect.

Choose PRAIA eyewear, where sustainability meets style, and make a statement not only in what you wear but
also in how you care for the planet.

Using only the best quality materials, we have handcrafted our frames to last a lifetime. Mazzucchelli Cellulose
Acetate sourced from Italy is the best of the best and used in the design of our sunglass frames giving it a unique
depth of colour. Mazzucchelli Cellulose Acetate is of natural plant origin and considered a sustainable and eco-
friendly material, rivaling other cheaper petroleum-based plastics and rubberized frames used in many other
eyewear brands. Unlike plastic and rubberised materials, Mazzucchelli Cellulose Acetate is more durable, doesn’t
easily snap and doesn’t disintegrate at the ends.

Unmatched Clarity and Protection

At PRAIA, we take lens quality seriously. Our eyewear features two exceptional lens options: TAC and CR-39.

TAC Lenses provide outstanding optical clarity and are equipped with polarized technology to reduce
glare. With UV400 protection, these lenses ensure maximum defense against harmful UV rays, offering
clear vision and protection in any light.

CR-39 Lenses are known for their lightweight design and superb optical clarity. Durable and scratch-
resistant, they deliver long-lasting performance while maintaining UV400 protection for complete 100%
UV defense.

Whether you're basking in the sun or enjoying everyday activities, our lenses are made to keep up with your
lifestyle, ensuring top-tier protection and clarity every step of the way.